Be the Brand They Wake Up For;
Your Coffee, Their Morning Ritual.
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The Coffee Pledge
We believe creators and brands hold the greatest influence in today’s world and can be a powerful force for positive change.
Coffee serves as a powerful medium to share your message and connect with your audience.
The Coffee Pledge empowers purpose-driven creators and brands to build their own coffee lines, delivered farm-to-cup and aligned with the 15 UN Sustainable Development Goals.
"Our solution empowers brands and creators worldwide, delivering tailored, sustainable coffee experiences across borders."
How do you get your own coffee brand?
1.Creator Review
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Winter 2024 batch is live! We’re selecting creators who share our mission, with top candidates shortlisted for exclusive 2025 opportunities.
2. Financial Backing
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We cover creators' coffee brands for six months, so they can grow their audience while we deliver premium, farm-to-doorstep products.
3. Agency Collab
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Agencies nominate creators, and we select top candidates. Partnering with us offers a unique opportunity to grow revenue and expand portfolios with premium coffee product lines.
Tasting & Sourcing
Branding
& Design
Farm-to-Cup Logistics
Launch & Marketing Support
Services Included
Our Coffee, Their Words
Helena af Sandeberg
Actress
Chantelle
Hair Fashion Creator
Unlimited Stories
Film Production
"Next Level."
"Seamless Collaboration."
"Sustainably Delicious."
Linda & Steven
​Stationen - Bistro
"Coffee Love."
Jonna
Influencer fashion
"Pure Bliss."
Claudia Galli Concha
Influencer
"Evening Cravings."
Our story, Your solution
The Coffee Pledge began as Lassgård, a swedish brand built on four years of firsthand experience and proven success in the coffee industry. Founded by Hanne Lassgård, daughter of renowned actor Rolf Lassgård, and Silicon Valley entrepreneur David born in Medellin Colombia.
Now transformed into The Coffee Pledge, our base is in Medellín—Colombia’s coffee epicenter—with a small, creative team driven by innovation and sustainability. we empower creators with custom, sustainable coffee brands. Rooted in our farm-to-cup principle and aligned with the 15 UN Sustainable Development Goals, we deliver premium quality and meaningful impact, simplifying the journey for influencers and businesses alike.
Founders of The Coffee Pledge
David & Hanne Lassgård
"We’re part of a movement tackling a 150-year-old problem: breaking free from historical exploitation in the coffee trade by cutting out all middlemen and delivering farm-to-cup coffee directly to consumers."
CONVEXO x The Coffee Pledge Collective​
In the Press? Curious? Just Google 'Lassgård Kaffe.'
Get in Touch to Collaborate
Operations : Medellin
Company:The 15 Goals Coffee Pledge LLC